I’ve always heard it said “You have to spend money to make money”, but never really understood that. You’ll remember a few weeks back, I shared with you all a post about my plans to make money blogging.
Since that time, a little over two weeks, I’ve made just under a $1,000. That’s right baby. I’m rich! Okay maybe I’m not rich, but every bit helps. I love making money off you suckers wonderful people.
As much as I wish I could claim this change is the direct result of secret wisdom I had, I can’t. Honestly, that’s just the way this blogging thing goes. Some months I make good money, and others I make zilch. Nada. Zero. There has been no consistency in revenue.
That has to change. If I want to get serious about this monetization thing, I’m going to need to figure out ways to generate more consistent income. That is why I’ve decided, if I want to make money, I’m gonna have have to spend it.
Do you notice any changes to my blogs layout? Yesterday, I took a big step and made my single largest blog related purchase EVER. I dropped $87 on the Thesis Theme (side note: for those that don’t know, a blogs ‘theme’ is the style, layout ,and appearance of a blog). Ultimately I made the move because Thesis is suppose to work wonders for Search Engine Optimization (SEO). I know you don’t care about SEO and to be honest, I don’t either, but it’s a VITAL piece of blog monetization. If you see some changes, if my site is unavailable, or if things just look really ugly, I ask you bear with me over the next few days as I play around with some stuff.
With this latest purchase, I’ve now spent a total of $242 on PDITF. Here’s how…
$20 on registering my domain ($10/yr x 2yrs)
$84 on hosting
$51 on a business license
$87 on my new theme
I don’t have the exact percentage in front of me, but I think my return on investment is something near 1,652%. Can I get a booya for a great ROI?! Tack on a GoDaddy promo code – you might be looking at an even GREATER ROI.
It’s not all rainbows and unicorns though, I’ve definitely put a crap load of sweat equity in to this thing and if you average it out, my wage would be something pathetic like $2.43/hour. Oh well, ya gotta start somewhere right?!
Punch Debt In The Face is my first business adventure. I don’t plan to get rich from it. I don’t plan to make enough to do it full time (nor do I have a desire to). And I definitely don’t plan on spammin’ the crap out of you readers with pop-ups and junk just to make a quick buck.
I really want to be completely transparent with you all so if you have any questions about my blogging experiences please don’t hesitate to ask in the comments below. And, as always, I’d like to end by asking you folks a few questions. Have you ever spent money to make money? If so, what on? Do you have any experience running your own business (I sure as heck don’t)? And for you fellow bloggers, do you view your site primarily as a hobby or a business?